KTC Annual Report 2020

Overview

ARN Creative Studio art-directed and designed the KTC Annual Report 2020 for Krungthai Card PCL (KTC), one of Thailand's largest credit card and consumer finance providers listed on the Stock Exchange of Thailand. The report needed to balance regulatory transparency with the visual sophistication expected of a publicly-listed financial brand.

Approach

Our approach treated the annual report as both a corporate disclosure document and a brand artefact — using structured typography, considered information design, and a refined photographic system to communicate KTC's annual story, financial performance, and strategic direction with clarity and confidence.

Scope: Art direction · Editorial design · Information design · Photography direction · Print production

ARN Creative Studio ออกแบบรายงานประจำปี 2563 ให้ บมจ. บัตรกรุงไทย (KTC) ผสม editorial design กับ information design ระดับรายงานบริษัทมหาชนของไทย