Behind the awards.
Since 2015, ARN Creative Studio has built internationally recognized brand identity and packaging work from Bangkok — Golden Pin Taiwan, DEmark Thailand, Good Design Award Japan (G-Mark), Topawards Asia, PM's Export Award.
Each case study walks through the brief, the cultural and strategic context, the design approach, and the outcomes for the brand — written for clients and creative peers who want to understand what refined craft and long-term brand thinking look like in practice.
รวมเรื่องราวเบื้องหลังโปรเจกต์ออกแบบแบรนด์และแพคเกจจิ้งที่ได้รับรางวัลระดับนานาชาติของ ARN Creative Studio ตั้งแต่กระบวนการคิด ความเข้าใจบริบททางวัฒนธรรม จนถึงผลลัพธ์กับแบรนด์
BT Beartai — Rebranding Thailand's Leading Tech Media for International Recognition
How we rebranded Beartai to BT Beartai — modernizing Thailand's leading tech media brand for CLMV markets. Winner of Golden Pin Design Award Taiwan 2024.
New Heng Kee — How Cultural Heritage Shaped a DEmark Award-Winning Takeaway Set
Designing the New Heng Kee takeaway set for Bangkok Design Week 2020 — bridging Chinese trading-era heritage with recyclable contemporary materials. Winner of DEmark Award 2020.
Teng — How Culturally Intelligent Packaging Won 4 International Awards
How we designed the award-winning TENG Fish Sausage packaging — blending Thai-Chinese cultural heritage with contemporary aesthetics. Winner of Good Design Award Japan, Topawards Asia, DEmark, and PM Export Award.
Packaging Design Process — From Brief to Shelf
How ARN Creative Studio takes a packaging project from brief and research to concept, prototyping, refinement and production — the six phases behind our award-winning work.
Our Studio
Our Studio — Thong Lor 13.