Nutrioz

Overview

ARN Creative Studio developed the brand identity and packaging system for Nutrioz — a Thai healthy chips brand bringing better-for-you snacking to mainstream Thai retail. The brief required design that could stand out in the visually noisy snack category while signalling the brand's nutritional positioning.

Approach

Our identity is built around a confident, contemporary wordmark and a disciplined packaging system — anchored in clean typography, vibrant flavour-coded colour, and considered information hierarchy. The brand reads as both fun and credible on shelf, with a system designed to scale across product variants, retail formats, and digital communication.

Scope: Brand identity · Packaging design · Flavour-variant system · Brand guidelines · Retail & digital communication

ARN Creative Studio ออกแบบอัตลักษณ์และแพคเกจจิ้ง Nutrioz แบรนด์ขนมขบเคี้ยวเพื่อสุขภาพของไทย ด้วยภาษาดีไซน์ที่โดดเด่นบนชั้นวาง สื่อความเป็น healthy snack ที่ทั้งสนุกและน่าเชื่อถือ