Corelle Thailand

Overview

ARN Creative Studio managed the social media communication and digital art direction for Corelle Thailand — the country's presence of the iconic American tableware brand known for its lightweight, durable porcelain pieces. The brief called for content that elevated the brand's home dining narrative while maintaining accessibility.

Approach

We built a content visual system rooted in considered home photography, warm tonal palettes, and approachable typography — translating Corelle's functional product story into lifestyle moments that resonated with Thai households. The system covered editorial posts, product features, campaign launches, and seasonal communication.

Scope: Social media art direction · Content design · Product photography concept · Campaign creative

ARN Creative Studio ดูแลทิศทางการสื่อสาร social media ของ Corelle Thailand แบรนด์ภาชนะระดับโลก ผ่านภาพ home dining ที่อบอุ่นและเข้าถึงได้